In 2016, the Art Directors Club of Europe is on a mission: A mission to create unexpected connections between the creative and cultural sectors.
This year for the 3rd edition of the European Creativity Festival, the ADCE is providing European creatives with a powerful dose of inspiration from different disciplines. A brand new festival format, designed to help mould a new generation of creatives capable of tackling the biggest and newest issues facing our societies – from a local level all the way up to global.
At the Festival, the divergent thinking begins with our brand new ‘Connections’ lecture series, featuring six 1-on-1 discussions between some exciting and unexpected creatives, designed to get the neurons firing.
But first, to set the scene, Ideas for Change Founder Javi Creus opens the Festival with a keynote speech exploring the possibilities of collaborative and open design models today in the creative sector.
Then come the unexpected connections. We’ll ask how far service design can go by bringing in the founder of the Re.Designing Death movement. We’ll bring together an audio broadcaster and a designer to explore how words and images can be used to better get the message through. And we’ll invite on stage a dancer and a composer to show us what true collaboration really looks like.
These are just three of our Connections talks taking place on Day One (and we haven’t even mentioned the chess-boxing yet!)
Meanwhile, Day Two is all about putting those ideas into action with seven unique workshops designed to take creatives out of their comfort zone and into a world they have not previously experienced. Those intrigued by the idea of Re.Designing Death will get their chance to challenge the taboo, while there will also be opportunities to explore Graphic Dance, 3D Typography, Humanitarian T-Shirt design, and Stereoscopic video.
While most attendees will be off getting their hands dirty with a new discipline, the Pi Campus startup district will be teaming together creatives, engineers and entrepreneurs for a special “Pirates Hackathon”.
Why pirates? Because it is design that is driving modern technological innovation and in many ways, designers are the pirates in the start-up landscape.
They’re creative and disruptive in a hostile environment. They can act independently and take intelligent risks within the scope of a greater vision. But most importantly, they’ve got their eye on the treasure!
At the 3rd European Creativity Festival, these designers will have a day to turn their ideas into a business venture, with the winners earning a spot at the prestigious Pi Campus in Rome to further develop their idea in one of Europe’s top start-up districts.
Of course, the activities do not end there. Attendees can take a tour of Barcelona’s Poblenou district, for a taste of the city’s creative past, present, and future. They will be able to immerse themselves in the work of the continent’s hottest new design talents, courtesy of the FAD and Elisava Design Show exhibitions. And as always, the Festival closes with the jewel in the ADCE calendar: the 2016 ADCE Dinner & Party, where all attendees are invited.
Russian inventor Genrikh Altshuller suggested that 95% of ‘new problems’ have already been solved, probably many times over, and probably in other industries. At the European Creativity Festival, we’re looking to prove that theory bringing together talent from across the full breadth the continent to see which problems we can solve. Will you join us?
See all program and get your tickets here: http://www.europeancreativityfestival.com/